Talent, hard work, patience and determination – all were rewarded last Wednesday when Electrik Inc’s Kay Leitch launched her dazzling new murder mystery for children, Treasure This. There was only one word to describe the atmosphere as fans, friends, writers and family packed the Comedy Cavern at The Victoria, Bath, to celebrate the crowning moment in Kay’s journey to publication – ‘electrik’.
There were no bats flying. And certainly no vampires present. But the orange-jacketed books with heroine Addy silhouetted in front of that ominous garden shed, gave the occasion a decidedly Halloween feel. So did the hunt for dead bodies! Very small, ingeniously hidden, yellow ones, I hasten to add.
Most spine-tingling of all, however, was the hushed silence which fell on the room as Kay picked up her debut novel to read. You could have heard a pin drop. And the faces reflected in the extraordinary mirror on the wall behind her, confirmed that we had stepped into another realm. The wit and humour which infuses every scene of Treasure This, produced laughter in the Comedy Cavern, although the mood changed quickly to shock and suspense as two bumbling thugs invaded the once cosy world of Roseleigh Manor.
It was a fitting evening for Electrik Inc’s second birthday. We were proud. Kay is the second in our author collective to become an independent publisher in her own right. BOLDbooks, her company name, says it all. She follows in the footsteps of Kim Donovan whose St Viper’s series goes from strength to strength, with a growing fan base among younger readers.
‘One of the joys of writing Treasure This,’ Kay told her audience, ‘was being part of the Electrik Inc collective, and knowing that the book would go through three professional editors before it was finished. We want to write and produce quality books for children, and publish them independently. With the seismic changes in digital publishing over the past few years, it’s become much easier to do that.
‘I don’t believe for a minute that physical books are dead – too many of us love them. I certainly do. But books are evolving in really exciting ways. All this means writers can take control – of their novels, of how the cover looks, how the book sounds – everything. I hope quality independent publishing can co-exist with traditional publishing, which means readers get more choice – more good stories, which is what I want to write.’
A former Sunday Times and Cosmopolitan production editor, Kay is more used to writing the headlines than making them. Yet she’s already been the subject of a feature article in The Bath Chronicle, with a caption her editors love: Kay’s Killer Debut Novel. The marketing rollercoaster has got off to a flying start.
Treasure this moment, Kay. You’re a star!
Jenny Landor, Electrik Inc Co-Founder
Read more about Kay’s launch here: http://kaywritesheretoo.wordpress.com/